media
£4.51
Just Foster
per qualified carer enquiry; £3.67 per raw enquiry against a UK Meta lead median near £38
Meta Ads Manager and JF tracker · 27 Aug to 10 Sep 2026 · median: Superads UK benchmark, 2025 to 2026
Paramount Hotel Midtown · Dubai · Vertical reel production
Cut for the phone it is watched on.
A reel set for the hotel’s own channels, built at 9:16 from the ground up rather than cropped from the film: skyline, rooftop bar, breakfast and suites, each with its own edit, the hero cuts voiced and subtitled in English and Arabic.
9:16
Native vertical frameEN · AR
Voiced and subtitledProduction credits, Dubai. Hosted brand film and reels for Paramount Hotel Midtown; branded content across flagship DAMAC properties. Written, shot, scored and subtitled in-house in English and Arabic, the same production discipline, exported.
MKIC · luxury smart living, Cheshire · Web design & build
A website built to be kept, not handed over.
Full design and build for a luxury smart-home installer. The centrepiece: an interactive Design Studio where clients configure their own home room by room, scene by scene. Then the part most agencies skip: ongoing maintenance, monthly checks and automation running quietly behind it.
12/yr
Maintenance cycles24/7
Automation behind itKurt Muller · Manchester womenswear wholesale · Shopify rebuild, paid and organic social, content
Heritage womenswear, given a modern campaign engine.
A long-established wholesale operation with real heritage and no digital engine. Over three months we rebuilt the Shopify store by hand, produced every creative ourselves, and ran the brand’s first paid social alongside its organic channels. Online store sales rose 51% in the first 93 days against the 93 before, with conversion up 20% on 23% more sessions, and the October to Black Friday campaign returned 2.0× on ad spend at a 5.5% click-through rate. The relationship continues: monthly banner and campaign drops, shot, retouched and delivered on schedule, in desktop and mobile masters. Content production run like an operation, not a favour.
51%
Online store sales, first 93 days2.0×
Return on ad spend, Oct to Black FridayJust Foster · national fostering agency · Meta lead generation
Pre-screened carer enquiries at £4.51 each. Raw enquiries at £3.67, where the UK Meta median is near £38.
258 enquiries in two weeks, 210 of them screened for age, residency and a spare room before anyone at the agency picked up the phone, delivered on a 9am call sheet. Third flight of 2026, 37% cheaper than the first.
£4.51
Per qualified enquiry · 27 Aug to 10 Sep, media10×
Under the UK Meta lead median of £37.80, raw enquiry for raw enquiry“Five weeks of LYM’s campaigns filled close to a year of our carer quota, and every lead arrived qualified, tracked and reported.”
Rumaiz SheikhCEO & Director, Just Foster
The ledger
Every engagement, one line each.
| Client | Engagement | Cadence | Status |
|---|---|---|---|
| Just Foster National fostering agency | Meta lead campaigns · qualified-leads pipeline · reporting | Monthly | Live |
| Kurt Muller Womenswear wholesale, Manchester | Monthly banner & campaign content production | Monthly | Live |
| MKIC Luxury smart living, Cheshire | Website design & build · maintenance & automation | Monthly | Live |
| The Address House Prime-London buying agency | Brand register · website design & build | Project | Live |
| Paramount Hotel Midtown Hospitality, Dubai | Hosted brand film & reels production | Project | Delivered |
| DAMAC Property, Dubai | Branded content across flagship properties | Project | Delivered |
51%
Kurt Muller
online store sales lift in the first 93 days against the 93 before; conversion rate up 20% on 23% more sessions; 2.0× return on ad spend on the October to Black Friday campaign
Shopify Analytics and Meta Ads Manager · Sep to Dec 2025
48h
The Address House
from brief to a branded site live, a first online presence
Cece Chau, Director · September 2026
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